PRX Releases Social Media News Distribution
PRX Releases provides you with true social media distribution:
- Visibility in Technorati and Google Blog Search.
- Comment moderation for every release. (Turn comments on or off.)
- Social media links for services like del.icio.us, digg, and Technorati.
- RSS and Email subscription options.
- Targeted web feeds by industry, country, and MSA.
- A view counter to track your visitors.
- A rotating image gallery and word cloud.
- Each release is converted to voice at PimpMyNews.com.
PRX Releases is built on the WordPress content management system, one of the top open-source platforms in use today.
Simply create a release in PRX Builder. Then distribute the release to PRX Releases. Did we mention that PRX Releases is free!?!
PRX Builder WordPress Plugin
Access PRX Builder from inside WordPress and post your releases right to your blog.
Use the PRX Builder WordPress Plugin.
PRX Builder API
Run PRX Builder on YOUR website.

API Documentation
How does it work? It’s very similar to adding a widget to a blog.
Sample PHP is included in the API Documentation.
- Small and Medium-sized Newswires or Mass Emailers - Offer PRX Builder to
your customers on your website. Pull your customers’ releases from PRX
Builder into your system. It’s easy with the API. *References to other
distribution services will be removed.
- Agencies - Offer PRX Builder as a value-added feature to your clients.
Rebrand PRX Builder on your site.
- Webhosts - Help your new customers promote their businesses by offering
a release creation service right from your customer dashboard.
Releases That Rock!
PRX Builder Reaches Times Square

More than 1.5 million people pass through Times Square in a day - imagine the power of your image potentially reaching that many consumers!
So is it just a PR pipedream? Not any longer!
Thanks to PR Newswire’s new Internet Photo Distribution, your image will appear on the Reuters digital billboard in Times Square!
Read More
About PRX Builder
Based on the original Social Media Press Release Template from Todd Defren of SHIFT Communications, PRX Builder helps you easily create the next generation of press releases. Enhance your press release with new media elements such as links, multimedia, and social media service buttons for digg and del.icio.us. Automatically add Technorati tags and then distribute your release through PR Newswire.
WordPress and Firefox
With SimpleSMPR, it’s easy to create a release using WordPress. Write your release, tag the release elements, and publish. You can upload your release directly from WordPress to PRX Builder and distribute it through PR Newswire. Release templates are provided, or make and save your own.
Media Tools is a Firefox extension that includes a tool called PR Slice. PR Slice detects new media releases when you visit a web page and breaks apart the release, making it easier to pull just the pieces that you need for further research or insertion into your articles.
PRX Office - Create Your Release from Microsoft Word
PRX Office, a Microsoft® Word Add-In, makes it easy to publish your release from a Word document. Write your release, highlight the text, and right-click to use the PRX Office shortcut menu.
Download PRX Office
Attention Developers: Checkout PRX.NET
PRX.NET is a set of open source, C# class libraries, designed to make it easy to create and modify PRX files. Files created using this library can be uploaded to PRX Builder.
This is the 0.3 version of this library. Developers are welcome to add functionality to the library and submit it to support@prxbuilder.com for inclusion in future releases. Porting this code to other languages (e.g. PHP, java, etc.) or creating brand new code is encouraged. Submit your code and have it posted to this site with full credit for your efforts.
Download PRX.NET (.NET 1.1)
SHIFT Communications
SHIFT Communications

“The ‘Big Change’ is the recognition that journalists are Internet users – they are increasingly comfortable researching and working online, across many types of ‘re-mixable media’ (hyperlinks, text, photos, videos, etc.) … The Social Media Press Release merely amplifies prospective source materials; it does not replace a well-crafted, customized pitch nor replace the need to provide basic, factual news to the media.”
Todd Defren
Principal, SHIFT Communications